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Give and Take e-zine
August 2007

Dear Reader,

If you only focus on one aspect of your practice, what should that be? Read Holistic Business Basics to learn the most important thing you should know about your practice!

In this issue...
  • Holistic Business Basics
  • How to Build Your Holistic Practice
  • Upcoming Seminars and Events

  • Holistic Business Basics
    Business woman

    The most important thing you should know about your practice!


    As I mulled over what is truly BASIC to a successful holistic practice, one point became increasingly clear. So clear, that I realized it should stand alone as the focus of this article.

    Do what you love to do with the clients you love the most.

    At first glance this notion is so simplistic as to seem mundane. I urge you to go further and examine how you really feel about your business/practice, as it exists today.

    I pause here to make an assumption that if you are reading this article you are, or wish to be, a holistic practitioner; in business for yourself. If so, your business is much more than a way to earn a living. It is your dream.

    Take a moment, right now, and ask yourself:

    • Do I love the type of clients I work with?
    • Do I offer only the products and/or services that bring me joy and fulfillment at the deepest level?

    Why is doing what we love so important? I believe it's because it makes every aspect of our business and our lives so much easier! When we love what we do we're willing to put in the extra hours and go the extra mile, and we enjoy doing so.

    I've shared before about my love of gardening. When I'm in my garden the hours pass like minutes. My husband will occasionally come outside and find me "working" away, tending my flowers, smeared with a little dirt and swatting the ever-present gnats. To him it looks like work, but to me it's pure pleasure.

    The same is true when I'm coaching or training. I am "lit from within." I'm in the flow, and gratitude and progress come with ease. If you are a fellow entrepreneur, a modern-day dare-devil out on your own, then claim your right to "do what you love".

    Here's what Michael Gerber, author of The E-Myth Revisited, and the World's #1 Small Business Guru, has to say about doing what you love for a living:

    "I don't believe your business to be the first order of business on our agenda. You are. Nor will you be surprised to hear that I don't believe your business is your life, though it does and can play a significantly important role in your life."

    "But before you can determine what that role will be, you must ask yourself these questions: What do I value most? What kind of life do I want? What do I want my life to look like, to feel like? Who do I wish to be?"

    "Your Primary Aim is the answer to all these questions."


    What Michael Gerber calls your Primary Aim, I consider the basis of a sound business. The foundation of your dream, your practice, is, or used to be, your sheer joy.

    Do you remember the day you completed training in the practice you currently offer? Or perhaps yours is a gift that came quite organically. Do you remember the delight, the enthusiasm, and the commitment you felt when you determined to share that gift via your own business? Recall the moment you declared your intention to become the holistic practitioner you knew you were destined to be.

    It is that passion and that joy that dwells in every successful business owner I know. And here I define success as financial, spiritual, and heart based.

    My bottom line is this: While I coach and teach on business development, marketing, time management, and ideal client attraction, my first step with each client is to facilitate their connection with their dream, their love, and their gift.

    Because if we don't have a deep abiding passion within us, honestly, we may as well work for someone else, folks. Being in business for yourself starts with a dream, and that dream should never be far away from the compass that guides each decision, each task, and each day.

    Graceful and joyous are the hands guided by such love. If you've temporarily lost your dream, return to it. It is there awaiting you.

    Join me again next month when I will share
    "Three Essential Web Pages."

    Till next month,

    Blessings & Light,


    How to Build Your Holistic Practice
    Take Your Business to the Next Level


    The Holistic Business Building TeleClass will be repeated beginning
    September 10th!

    If you are serious about taking your holistic business to the next level, this teleclass is for you.


    Six, one-hour telephone sessions will cover:

  • Who is Your Ideal Client (and why you should care)
  • Intuitive Business Planning
  • Time Management
  • Authentic Marketing
  • The Energy of Money
  • Holistic Business Basics

  • Sept. 10, 17, 24, Oct. 1, 8, 15, 2007
    Monday evenings, 8 pm - 9 pm ET
    All sessions conducted by telephone
    For current and future Holistic Entrepreneurs.
    Click here to learn more


    Upcoming Seminars and Events

    _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

    Celebration of Life Holistic Expo

    In addition to speaking, I'll be offering
    on-site, 20-minute consults for holistic business owners.

    Saturday & Sunday, August 11 & 12, 2007
    10:00 am to 5:00 pm both days
    York, PA
    _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

    The Wisdom of The Four Agreements

    This will be a fun, highly interactive discussion forum and environment of mutual inspiration! Those who have already read the book and those who have not yet read it are equally welcome to attend.

    Mondays, August 13, 20, 27, 2007
    6:50 pm to 8:20 pm
    UU Congregation of Frederick
    Suggested Donation to UUCF: $15

    _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

    How to Build Your Holistic Business

    Sept. 10, 17, 24, Oct. 1, 8, 15, 2007
    Monday evenings, 8 pm - 9 pm ET
    All sessions conducted by telephone
    For current and future Holistic Entrepreneurs.
    Find out more!

    _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _




    Copyright 2007, A New Leaf Coaching - Anne Kelly
    All rights in media reserved. The content of Give and Take may be forwarded in full without special permission provided it is used for non-profit purposes and full attribution and copyright notice are given. For other purposes,
    please contact Anne Kelly.






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